A Day at Pagani

Carbonfibre, Leonardo DaVinci and Espresso

Long before his name appeared on a car, Horacio Pagani was making small models from balsa wood in Argentina. That childhood interest eventually took him to Italy, through Lamborghini and into building cars of his own. Looking around the atelier in San Cesario sul Panaro, you can still recognise that fascination with making things, now expressed through rather more expensive materials.

Leonardo da Vinci has been a lasting influence on Pagani, particularly his approach to art and science as connected disciplines. For Horacio, the engineering of a component and its appearance deserve the same consideration. A part has to perform, but its shape, material and finish are also opportunities to create something beautiful. That thinking runs through the whole car, including details you might only notice with the bodywork open.

Worth a closer look

Seeing that level of care in person changes where you look. We found ourselves spending as much time studying the engine bay and suspension as the bodywork. Carbon fibre, metal surfaces and exposed components each gave us a reason to move closer. I’d happily hang a piece of Pagani suspension on my wall.

Horacio’s office was particularly memorable. With art, models and references around him, it felt like a personal extension of the cars. You could get a sense of the interests behind them simply by looking around the room. That same attention carried through the rest of the building, right down to the espresso cups. Walking through the workshop added another layer. You see the materials and individual parts before they become the finished object, and start to appreciate how much of a Pagani’s character lives in its construction.

He first designed those and later carried the design over to the exhaust. The music of the car.

Go and see it

You can visit, too. The Horacio Pagani Museum is open to the public, and a guided museum and atelier tour can be booked in advance for a look inside the production space. If you’re near Modena, it’s worth making time for it. You don’t need to be shopping for a hypercar to appreciate how one is made.

From inside Horacios office.

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