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A Porsche 968, a model from London and a little too much perfection in modern photography.
Modern photography is a wonderful thing. Cameras that can practically see in the dark, software that removes every imperfection and artificial intelligence that can make just about anything look expensive. Technically, images have probably never been better. But sometimes, they feel strangely lifeless. Everything is sharp, clean, perfectly exposed and meticulously retouched. At some point, you start wondering whether we're photographing real life or just trying to improve upon it.
The Porsche 968 arrived in 1991, back when pop-up headlights were still considered a perfectly reasonable engineering decision. Romy, meanwhile, wasn't even born when Porsche stopped making it. Yet the two look rather comfortable together. Black clothes, red hair, dark Porsche paintwork and a bright blue sky. Add a little direct flash and suddenly the entire colour palette feels like something from a nineties fashion magazine.
There's something about that combination of fashion, automotive design and slightly imperfect moments that just works. The Porsche helps, of course. With its pop-up headlights, long bonnet and wonderfully understated proportions, the 968 is a reminder that not every sports car needs an enormous rear wing to be interesting.
Romy was visiting Hamburg from London. We had a Porsche, some good weather and no particular plan. No campaign, no elaborate creative direction, no desperate attempt to recreate a decade we barely remember. Just an afternoon taking photographs and seeing what happened.
Perhaps that's why the images feel the way they do. They're sharp and colourful, but not overly polished. Fashion without the fashion campaign. A classic Porsche without the obligatory automotive hero shot. Sometimes the best-looking things happen when nobody's particularly worried about making them look perfect.
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Acht Projekte im Detail: was wir gemacht haben, wie wir vorgegangen sind und was daraus entstanden ist.
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Kleine Crew, kurze Wege, keine Zwischenrunden. Du arbeitest direkt mit den Leuten, die drehen: vom ersten Setup bis zum finalen Cut. Reisen inklusive, Kaffee auch.
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Schreib uns, was du drehen willst, oder ruf einfach an. Zwei Sätze reichen: Was, wann, wo. Den Rest klären wir am Telefon.
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